L&D Award
This award recognises the importance of the role that Learning & Development has contributed to an organisation-wide success and growth.
The winner of the L&D Award will demonstrate that their L&D activities or initiatives have been instrumental in the successful development of people and their performance for key sales and marketing organisational goals. They create, support and champion learning opportunities and foster a learning and continuous improvement culture.
The judges will be looking for ways in which the final outcome of an L&D activity positively influenced sales, marketing or organisational objectives over a defined period of time. In particular, they will also be looking for proof processes that have been used to measure the impact of a particular L&D initiative.
Successful entrants will need to make made reference to a specific L&D initiative that has been implemented to rectify a particular “gap” or identified need in its sales and marketing results, over the past 12 months.
Format & Guidelines
The entry should be a submission of 1500 to 2200 words and it may include charts and diagrams where appropriate. Supporting documents include training documents, manuals and measuring tools.
Note: Entries and supporting material should be unbound. Please supply 4 copies of all supporting materials
The submission should be set out under the following headings:
Mission/Vision Statement
If available please provide in 200 words or less a description of your L&D function mission or vision statement.
L&D Solution/Strategy
In 1500 words (or less) describe one performance improvement solution/initiative that the L&D unit implemented in the past 12 months, in order to fill or bridge a gap within sales/marketing activities for the organisation or business unit.
Describe how learning activities were integrated with the solution in your sales and marketing/business development unit to cover: determination of need, selection of approach, design, development and implementation. You need to also describe the link between the L&D initiative to business goals, the audience, design/implementation and scope of impact.
L&D Reporting
In 500 words (or less) describe the processes, system and/or tools that were used to measure the impact of an L&D initiative across the organisation. These can be 'hard' or 'soft' measures. Please include how these results were connected to the sales/marketing team’s overall results in the business.
Judging Criteria
- Activity or analysis demonstrated to identify required initiative
- Stakeholder involvement and influence required to gain momentum
- Clarity of objectives
- Effective resource allocation
- The quality of implementation
- Innovation
- Impact on customer perceptions
- The real and specific difference(s) achieved with the outcomes
- Evaluation criteria
- Results
- Overall effectiveness of the initiative in terms of future benefit
Short listed entries will be given the opportunity to submit a "poster" summary of their campaign to be included in the exhibition of winners work at the PRIME Awards ceremony. If your entry is short listed, you will be notified by email in early May 2009.
Winners will be announced at the awards ceremony on Wednesday 17th June 2009.
If you would like to make a submission for this award category, please review information on 'How To Enter' page and proceed with completing the 'Entry Form'.
Should you have any further questions regarding this category, please send an e-mail to This e-mail address is being protected from spambots. You need JavaScript enabled to view it
