Australian Pharmaceutical Research, Innovation & Marketing Excellence Awards
2010 PRIME Awards finalists have now been announced!!
The finalists for 2010 are:
Marketing categories (Marketing campaign, Product Launch, Best Advertising, Patient or Customer Support, Innovation, Education, Learning & Development and PR campaign)
• Abbott Australia and Partizan Worldwide for My Humira Patient Support Program
• Abbott Australia, Crohn’s Colitis Australia and Hill & Knowlton for “Working with IBD”
• Aged and Community Services Australia and URSA Communications for “Kevin87”
• Bayer Schering Pharma for Xarelto
• Bayer Schering Plough and HealthOne for Levitra Pharmacy
• Boehringer Ingelheim and Allori for “Making Sense of Medical Evidence”
• Bristol-Myers Squibb Australia and WellmarkPerspexa for The Orencia Infusion Support Program
• Merck Sharp & Dohme for Januvia
• Merck Sharp & Dohme, Schering Plough and Ward6 for Ezetrol
• Merck Sharp & Dohme & Adrenalin Strategics for “REACT”
• Novartis Australia and Atlantis Healthcare for Looking Forward Patient Support Program
• Novartis Australia and Iris Interactive for LaunchPad (Iris Pharma)
• Novartis Oncology and Hill & Knowlton for “Mural Of Survivorships”
• Novartis Pharmaceuticals and PharmiWeb Solutions for RitalinLA
• Novartis Pharmaceuticals and Ward6 for Zaditen
• Novo Nordisk and Ogilvy Healthworld for “Changing Diabetes”
• Nutricia and Ward6 for Neocate
• Nycomed and Scius Solutions for Somac “Heartburn Relief”
• Nycomed for Somac
• Paul Hartmann and Ward6 for Molicare Mobile
• Pfizer Australia and Hammond & Thackeray for Lipitor
• Pfizer Australia and Lifeblood for Lipitor
• Pfizer Australia and Weber Shandwick for “Champix: Cost of Smoking”
• Sanofi Pasteur and Saatchi & Saatchi Healthcare for Dukoral
• sanofi-aventis for “Catalyst-Sales Leadership Pathway”
• sanofi-aventis and Vivacity Health for “Insulin Leadership Summit”
Sales categories (Aspiring representative, Sales manager, Sales representative, Sales manager, Specialists representative)
• Robert Crumpler – Pfizer Australia
• Jonathan D’Armour – Pfizer Australia
• David Hooke – Pfizer Australia
• Ai Choo Kaug – Pfizer Australia
• Chris Johnson – Pfizer Australia
• Lina Merkel – sanofi-aventis
• Michelle Mrocki – Lundbeck
• The National Warner Chilcott Team – Invida
• Alison Pringle – Pfizer Australia
• Renalyn Tiflis – Pfizer Australia
• Selwyn Verhouven – Pfizer Australia
• Xenical Pharmacy team – HealthOne
The Pharmaceutical Research Innovation and Marketing Excellence Awards (PRIME Awards) celebrates effective Sales and Marketing practices and highlights professional campaigns and individuals that promote the Quality Use of Medicines to the Australian community.
The Award winners demonstrate outstanding healthcare partnership, contributing to improved patient care outcomes.
Winners of the 2010 PRIME Awards will be announced at the annual award presentation dinner at The Westin Hotel on Thursday 23 September 2010.
Mark your calendar now.
Tickets are now on sale - click here for more information.
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