Australian Pharmaceutical Research, Innovation & Marketing Excellence Awards
The Pharmaceutical Research Innovation and Marketing Excellence Awards (PRIME Awards) celebrates effective Sales and Marketing practices and highlights professional campaigns and individuals that promote the Quality Use of Medicines to the Australian community.
In 2009, PRIME has had an increase in entries by close to 30% across all categories. PRIME also introduced a new award category into the mix this year; Learning & Development.
Winners were officially announced at the gala event itself on Wednesday 17 June, at the distinguished Ivy in Sydney’s CBD. Close to 300 people attended the exciting ceremony and celebrated the great achievements of all shortlisted nominees and winners.
Hosted by Andrew Klein, the event this year has been quoted by some as “the best yet”. Dr Kerryn Phelps presented as guest speaker to the audience as did Will Delaat, Chairman of Medicines Australia.
Back in 2008, the awards night was a complete sell-out at the Museum of Contemporary Art, Sydney. Over 240 people from across the industry celebrated and networked at a fantastic night, hosted by Dr Michael Wooldridge.
PRIME would also like to thank its great Sponsors this year for their contribution and support to the pharmaceutical industry.
Sponsorship interest is now open for PRIME Awards 2010 and further information can be found by clicking here.
To view photos of the 2009 event, click here.
For the complete list of 2009 winners, click here.
















