Sustained Excellence 

     Winner: The Power of One – Key Pharmaceuticals 

     Highly Commended: Mens Health Downunder – Mens Health Downunder & Phusion Health 

Best Public Health Initiative 

     Winner: REFRAME Osteoporosis – Amgen 

     Highly Commended: Detect Genetic Panel Testing – Sanofi 

Excellence in Patient or Customer Support 

     Winner: MyEpiPen Patient Support Progam – Viatris, Paper + Spark and DDB 

Excellence in Education 

     Winner: Rethink Obesity® 4FORUMS – Novo Nordisk and Ogilvy Health 

     Highly Commended: COPD CONNECT: Collaborative Care for COPD – Boehringer Ingelheim and Orchard 

     Highly Commended: EVENITY® (romosozumab) Education – Cascading Advocacy – Amgen Australia

Corporate Social Responsibility 

     Winner: Promoting equal opportunities for rheumatologists in Australia -  Eli Lilly Australia 

     Highly Commended: CooperVision Australia and New Zealand Plastic Neutrality Initiative – CooperVision ANZ 

Best PR Campaign – Awareness & Advocacy 

     Winner: Health experts issue public health plea to help curb our nation’s rising rates of undiagnosed heart valve disease – Edwards Lifesciences & VIVA! Communications 

     Highly Commended: Know the Difference – Australasian Society of Aesthetic Plastic Surgeons (ASAPS) and Pure Public Relations 

     Highly Commended: Raising awareness of shingles in Australia – GSK and Palin Communications 

Best PR Campaign – Commercial & Corporate 

     Winner: SPRAVATO® (esketamine hydrochloride) Launch – Janssen ANZ & WE Communications 

Creativity in Communication – Consumer 

     Winner: #myboobsmybusiness Mentor’s Social Campaign – Johnson & Johnson MedTech and Create by RxPx Health

Creativity in Communication – HCP 

     Winner: Uncommon Connections – Sanofi Specialty Care and Alfie (Orchard Group) 

Best Use of Data and Insights 

     Winner: What if your cough isn’t just a cough? – AstraZeneca & Ogilvy PR, Lung Foundation Australia 

Marketing Innovation 

     Winner: Biogen Interactive Data Tool – Biogen & Ward6 

 Launch of the Year 

     Winner: Zolgensma for SMA – the first gene therapy listed in Australia – Novartis 

Marketing Campaign of the Year 

     Winner: Dymista Breakthrough Campaign – Viatris and Saatchi & Saatchi Wellness 

Sales Team of the Year 

     Winner: Vanguard Primary Care – FarmaForce 

Sales Representative of the Year – Specialty Care 

     Winner: David Tong – Novartis 

 NGO of the Year 

     Winner: NeuroEndocrine Cancer Australia – Arterial Education & NeuroEndocrine Cancer Australia 

Medical Science Liaison 

     Winner: Amit Lalwani – Sanofi 

GPs Choice: Pharma Company of the Year 

     Winner: AstraZeneca

Pharmacists’ Choice: Pharma Company of the Year 

     Winner: Arrotex Pharmaceuticals

Best Public Health Initiative 

     Winner: Share Your Secret – Hearing Australia, WE Communications & The Station Agency 

     Highly Commended: Reassess Your MS – Novartis, McCann Health & Red Havas 

Corporate Social Responsibility 

     Highly Commended: Promoting the Community Benefits of a Commitment to Science – GSK Australia & Palin Communications 

Excellence in Patient or Customer Support 

     Winner: MSGo – Novartis Australia & RxMx 

Best Use of Data and Insights 

     Winner: Dupixent Atopic Dermatitis Virtual Assistant Prescribing Tool – Sanofi Specialty Care & Alfie (Orchard Group) 

Launch of the Year 

     Winner: Dupixent Atopic Dermatitis Launch Campaign – Sanofi Specialty Care & Alfie (Orchard Group) 

     Highly Commended: Ozempic Launch – Novo Nordisk & Ogilvy Health 

Excellence in Education 

     Winner: Virtual Cancer Pain Management Master Class (cPMMC) – Mundipharma Pty Ltd & Scius Healthcare Solutions 

Creativity in Communication – Consumer 

     Winner: My Boobs, My Business – Johnson & Johnson Medical and RxMx CREATE 

Creativity in Communication – HCP 

     Winner: Mindchangers – Biogen & Ward6 

Marketing Innovation 

     Winner: Merz Tour of Aesthetic Excellence – Merz Australia, Et Al Communications & Antidote Marketing  

     Highly Commended: Tecfidera Vlogcalls – Biogen & Orchard 

Marketing Campaign of the Year 

     Winner: Dupixent Atopic Dermatitis Launch Campaign – Sanofi Specialty Care & Alfie (Orchard Group) 

     Highly Commended: STAY TREATED STAY SAFE – Amgen Australia, ElevenCom, Slingshot, Evidencia & Decision Designs 

Sustained Excellence 

     Winner: Making Lung Cancer a Fair Fight: A Four-Year Communications, Education, and Advocacy Program – Lung Foundation Australia, AstraZeneca & LIFE Agency (an Ogilvy PR Australia company)  

     Highly Commended: Women with MS – Biogen & Orchard 

Sales Representative of the Year – Primary Care 

     Winner: Ashleigh Hams – Amgen Australia  

     Highly Commended: Sharnie Stewart-Hendra – Amgen Australia 

Sales Representative of the Year – Specialty Care 

     Winner: Belinda Summerville – Biogen 

Medical Science Liaison 

     Winner: Bernd Merkel – Biogen  

     Highly Commended: Elena Petrova – Biogen 

GPs Choice: Pharma Company of the Year 

Winner: AstraZeneca 

Winner: Pfizer 

Pharmacists’ Choice: Pharma Company of the Year 

Winner: MedAdvisor 

NGO of the Year 

Winner: MS Australia  

Highly Commended: Ovarian Cancer Australia 

Best Public Health Initiative 

     Winner: The Continuity of Care Collaboration – Pathology Awareness Australia, Medicines Australia & London Agency 

     Highly Commended: Women with MS – Biogen & Orchard 

Corporate Social Responsibility Award 

     Winner: Showcasing the ground-breaking contributions of Australian women in STEMM – AbbVie, Franklin Women & Palin Communications   

Excellence in Patient or Customer Support 

     Winner: NERLYNX Patient Support Program – Specialised Therapeutics & Pharmacy Phusion – WINNER 

     Highly Commended: Altogether You – Novartis & Zest Healthcare Communications – HIGHLY COMMENDED 

Best Use of Data or Insights 

     Winner: Lung Cancer Search & Rescue – Lung Foundation Australia, LIFE Agency (an opr company) & AstraZeneca 

     Highly Commended: Osteoporosis: The Hidden Issue – Amgen & Orchard

Launch of the Year 

     Winner: Eisai Oncology – Liver Cancer Launch – Eisai 

Excellence in Education 

     Winner: Critical Consultations in Osteoporosis – Amgen & Med Ed Matters  

NGO of the Year 

     Winner: Lung Foundation Australia 

     Highly Commended: Pink Hope  

Creativity in Communication – HCP 

     Winner: Vision – The Beovu Gallery – Novartis & Ward6  

Creativity in Communication – Consumer 

     Winner: Expert Advice When It Matters Most – RACGP & Orchard & Benedictus 

Marketing Innovation Award 

     Winner: Vision – The Beovu Virtual Gallery – Novartis & Ward6  

Marketing Campaign of the Year 

     Winner: Your Words Matter – MSD & Vivacity Health 

Sales Team of the Year 

     Winner: Oncology Sales Team – Eisai

Sales Representative of the Year – Primary Care 

     Winner: Amy Muldoon – Amgen  

Sales Representative of the Year – Specialty Care 

     Winner: Georgina Sampson – Biogen 

GPs’ Choice: Pharma Company of the Year 

     Winner: Boehringer Ingelheim 

Pharmacists’ Choice: Pharma Company of the Year 

     Winner: AstraZeneca  

Sustained Excellence 

     Winner: MS Alliance Program – Biogen & Partizan Worldwide 

Best Public Health Initiative 

     Winner: REFRAME Osteoporosis – Amgen 

Corporate Social Responsobility 

     Winner: “Broadening the Evidence”: Advocating a greater role for Australian patients in decisions about medicine reimbursement – Bristol-Myers Squibb, Palin Communications & Biointelect 

Excellence in Patient or Customer Support 

     Winner: DeloitteASSIST – Prince of Wales Hospital Foundation, Prince of Wales Hospital & Deloitte 

Best Data-Driven Marketing 

     Winner: Mylan MyBusiness Health – Mylan & Digitas Health 

Launch of the Year 

     Winner: Biktarvy – Gilead Sciences & Ward6 

Excellence in Education 

     Winner: simGP Pain Management Workshops – Seqirus & Hahn Healthcare 

NGO of the Year 

     Winner: EndoActive 

Best PR Campaign 

     Winner: Making Lung Cancer a Fair Fight: A Blueprint for Reform – Lung Foundation Australia, AstraZeneca & LIFE Agency 

Creativity in Communication – Prescription 

     Winner: Zoladex: The Great Wall of Undies – AstraZeneca & McCann Health 

Creativity in Communication – OTC 

     Winner: The turd we deserve – Proctor & Gamble with McCann Health 

Marketing Innovation 

     Winner: Access.PLUS – Australian Doctor Group 

Sales Team of the Year 

     Winner: Otsuka Specialty Team – Nephrology – Otsuka & FarmaForce 

Sales Representative of the Year 

     Winner: Francesca Sutton – Biogen 

GPs Choice: Pharma Company of the Year 

     Winner: Servier 

Pharmacists’ Choice: Pharma Company of the Year 

     Winner: Mylan 

Marketing Campaign of the Year 

     Winner: Biktarvy “The Beauty of What’s Possible” – Gilead Sciences & Ward6 

Sustained Excellence in Bettering Patient Outcomes 

     Winner: Lung Cancer Stigma Campaign – Lung Foundation Australia, AstraZeneca & LIFE Agency 

Best Public Health Initiative 

Winner: Enhancing ‘community immunity’ through pharmacist-led flu vaccination – Pharmacy Guild of Australia & VIVA! Communications 

Best New Product/Brand Launch 

Winner: Stelara for Crohn’s Disease launch – Janssen & McCann Health 

Excellence in Patient/Customer Support 

Winner: Zac’s Play Day: an educational resource on Spinal Muscular Atrophy – Biogen Australia 

Best Integrated Marketing Campaign 

Winner: Champix – Pfizer Australia 

Excellence in Education 

Winner: ONCADERM – Merck & Vivacity Health 

Marketing Innovation 

Winner: Bunny Books – Gidget Foundation & Naked Communications 

Best PR Campaign 

Winner: Know Meningococcal – GSK, WE Buchan & Orchard 

NGO of the Year 

Winner: Australasian Society of Lifestyle Medicine 

Medical Science Liaison of the Year 

Winner: Dr Mamdouh Sedhom – Sanofi 

Corporate Social Responsibility 

Winner: Amgen Biotech Experience – Amgen Australia 

Pharmacists’ Choice: Pharma Company of the Year 

Winner: Mylan 

GPs Choice: Pharma Company of the Year 

Winner: AstraZeneca 

Best Single Advertisement 

Winner: Metamucil – Proctor & Gamble with McCann Health 

Sales Team of the Year 

Winner: Vanguard Primary Care, A Division of FarmaForce 

Sales Representative of the Year 

Winner: Renalyn Tiflis – Pfizer Australia 

Best Public Health Initiative Award 

     Winner: Amcal Kidney Health Assessment – Sigma Healthcare & Naked Communications  

     Highly Commended: INSPiREoz – rare disease testing programme – Sanofi Genzyme  

Best Single Advertisement Award 

     Winner: Metamucil/Poo Romance – McCann Health & Procter and Gamble 

     Highly Commended: Prevenar 13/Protection for adults too – Pfizer Australia & ghg/Sudler Sydney 

Corporate Social Responsibility Award 

     Winner: Australian Transplant Games Initiatives – Astellas Pharma Australia 

     Highly Commended: Pfizer CARES – Pfizer Australia 

Best Data Strategy Award 

     Winner: Prospan/Don’t Ignore a Cough – AFFINITY & Flordis 

Marketing Innovation Award 

     Winner: Quit Nagging – Pfizer Australia & WiTH Collective  

     Highly Commended: Twinrix – GSK & Orchard  

Best Integrated Marketing Campaign Award 

     Winner: Twinrix – GSK & Orchard & ADG  

     Highly Commended: Hold On Australia – Astellas Pharma Australia  

Excellence in Education Award 

     Winner: Shingles the Sleeping Giant – MdBriefCase & Immunisation Coalition

     Highly Commended: Changing Diabetes Pathways – Novo Nordisk Australia & ZEST Healthcare Communications 

Excellence in Patient/Customer Support Award 

     Winner: CareMate – Pfizer Australia & DDB 

Best New Product/Brand Launch Award 

     Winner: Spread the Cure – MSD & Orchard & Vivacity Health 

Best PR Campaign Award 

     Winner: Hay Fever Help: A condition that’s nothing to sneeze at – Palin Communications & GSK  

Medical Science Liaison of the Year 

     Winner: Anchit Khanna – Pfizer Australia 

Sales Representative of the Year 

     Winner: Millicent Fox – Hahn Healthcare 

     Highly Commended: Singaram Narayanan – Pfizer Australia 

Sales Team of the Year 

     Winner: Astellas Pharma Australia  

     Highly Commended: Vanguard Primary Care, a division of FarmaForce  

Marketing Team of the Year 

     Winner: I&I Marketing Team – Pfizer Australia 

GP’s Choice for Outstanding Pharma Company of the Year 

     Winner: Servier  

Pharmacist’s Choice for Outstanding Pharma Company of the Year 

     Winner: Apotex  

NGO of the Year 

     Winner: Bowel Cancer Australia 

Best Public Health Initiative Award 

     Winner: Alphapharm, A Mylan Company - EpiPen/DTC Campaign 

     Highly Commended: EndoActive Australia & NZ - Shared Perspectives: Endometriosis Conference & Educational Resource by Lesley Freedman & Sylvia Freedman 

Best Single Advertisement Award 

     Winner: Bastion Brands - Dolly Campaign    

Digital Excellence Award 

     Winner: Swordfish Media and Elixir Healthcare Education - Eliquis Thrombo 360 Experience 

Education Award 

     Winner: Amgen Australia - Osteoporosis Back to Basics 

Corporate Social Responsibility Award 

     Winner: Pfizer Australia - Pfizer CARES Corporate Social Responsibility Program 

Innovation Award 

     Winner: Pfizer Australia - Champix/Harder On Your Own 

Marketing Campaign Award 

     Winner: Pfizer Australia - XELJANZ    

Excellence in Patient/Customer Support Award 

     Winner: Princeton Digital for Bowel Cancer Australia - BCA App 2.0       

New Product/Brand Launch Award 

     Winner: Ward6 - Takeda - Entyvio  

PR Campaign Award 

     Winner: GSK Consumer Healthcare and The Hallway - The Global Pain Index 

Sales Representative of the Year Award 

      Winner: Theresa Vanas - Sanofi Australia & New Zealand 

Specialist Representative of the Year Award 

      Winner: Pamela Ziaziaris - Amgen Australia 

Sales Team of the Year Award 

      Winner: The Vanguard Primary Care Team - FarmaForce 

Young Achiever Award 

      Winner: Arnaud Garric - Sanofi Australia 

GPs' Choice for Outstanding Pharmaceutical Company of the Year Award 

      Winner: Servier Australia 

Pharmacists' Choice for Outstanding Pharmaceutical Company of the Year Award 

      Winner: Apotex 

Corporate Social Responsibility Award 2015 

     Winner: Give - Bayer Australia 

Best Public Health Initiative Award 2015 

     Winner:‘More than once a night man’: Raising the profile of benign prostatic hyperplasia (BPH) in Australia - Arterial, Maxus and Palin Communications for GSK Australia 

PR Campaign Award 2015
 
     Winner: "Freedom to Forget" - Genzyme's reimbursement announcement of Lemtrada - Edelman Australia for Genzyme, a Sanofi Company 

Sales Representative of the Year Award 2015 

     Winner: Cameron McCulloch – bioCSL 

Specialist Representative of the Year Award 2015

     Winner: Claire Oldroyd – Sanofi 

Sales Team of the Year Award 2015 

     Winner: bioCSL 

Education Award 2015 

     Winner: Diabetes Health Hub - Vivacity Health for Sanofi Diabetes 

Innovation Award 2015 

     Winner: ELIGARD NurseCARE - Tolmar Australia and Aesir Health 

Marketing Campaign Award 2015 

     Winner: The Patients you Know - Ward 6 for Galvus & Exforge 

Young Achiever Award 2015 

     Winner: Anne Lofgren – Sanofi 

Digital Excellence Award 2015 

     Winner: Smoking Cessation/Interactive Smoking Tax Calculator - Sudler Sydney for Pfizer Australia 

Excellence in Patient/Customer Support Award 2015 

     Winner: ELIGARD NurseCARE - Tolmar Australia and Aesir Health 

New Product/Brand Launch Award 2015 

     Winner: Lemtrada PBS Launch - Genzyme, a Sanofi Company 

Best Single Advertisement Award 2015 

     Winner: Norspan - Affinity for Mundipharma 

Pharmacists’ Choice for the Most Outstanding Pharmaceutical Company of the Year Award 2015 

     Winner: Apotex 

GP’s Choice for the Most Outstanding Pharmaceutical Company of the Year Award 2015 

     Winner: Servier 

Corporate Social Responsibility Award 2014 

     Winner: My Cancer, My Voice - Senate SHJ for Bowel Cancer Australia and Bayer Australia 

Best Public Health Initiative Award 2014 

     Winner: A coordinated approach to tackling smoking rates in a highly populated Arabic speaking community - Northern Melbourne Medicare Local and Quit for Pfizer Australia 

PR Campaign Award 2014 

     Winner: Pharmacy Launch of MD Clyk for YAZ Flex oral contraceptive pill - Cube for Bayer Australia 

Sales Representative of the Year Award 2014 

      Winner: Ana Karaduleva, Norgine 

Specialist Representative of the Year Award 2014 

      Winner: Inger Nesdale, Amgen Australia 

Sales Team of the Year Award 2014 

      Winner: Sanofi Key Account Management Team, Sanofi Australia 

Education Award 2014 

      Winner: "Breaking an old prescribing habit to eliminate recurrent urinary tract infections" - mdBriefCase Australia for iNova Pharmaceuticals 

Innovation Award 2014 

      Winner: "P5 Global Training Program" - The Healthy Thinking Group for Baxter Australia 

Young Achiever of the Year Award 2014 

      Winner: Bala Nallathambi - Pfizer Australia 

Digital Excellence Award 2014 

      Winner: "Viread" - Ward6 for Gilead 

Excellence in Patient/Customer Support Award 2014 

      Winner: "My Spiriva - demonstrating excellence in patient and customer support" - Princeton Digital for Boehringer Ingelheim 

New Product/Brand Launch Award 2014 

      Winner: "Nicabate Oral Strips Launch: Delivering Hope in 50 Seconds" - UrsaClemenger, Maxus, TBWA and NowComms for GlaxoSmithKline 

Best Single Advertisement Award 2014 

      Winner: "Omnaris" - Ward6 for Takeda 

Pharmacists' Choice for Outstanding Pharmaceutical Company of the Year Award 2014 

      Winner: Apotex Australia 

GP's Choice for Outstanding Pharmaceutical Company of the Year Award 2014 

      Winner: AstraZeneca Australia 

Best Single Advertisement

     Winner: "PediaSure: Broccoli" - Ward6 for Abbott Nutrition                   

Best Public Health Initiative

     Winner: "Psoriasis Uncovered - improving awareness and management of comorbidities connected with psoriasis" - Skin & Cancer Foundation Inc, Psoriasis Australia, StollzNow Research, Cube PR for AbbVie Australia   

Corporate Social Responsibility

     Winner: "Facing the Health of Australians" – SenateSHJ for The Australian Medicine Industry 

Digital Excellence

     Winner: "Foosball – E-detailer of Remicade in gastroenterology" - McCann Health for Janssen Cilag 

Education

     Winner: Fight Hep C - MSD Australia & Vivacity Health            

Excellence in Patient/Customer Support

     Winner: "My Time to Quit – a patient support program to help quit smoking with Champix" - Orchard for Pfizer Australia  

Innovation

     Winner: “eCLOSER Sales Training Simulator” – Allori Communications for Janssen Cilag         

Marketing Campaign

     Winner: "Pledge to Quit" - UrsaClemenger, Whybin/TBWA, Integer, Pop Impact and Maxus for GSK Consumer Healthcare           

New Product/Brand Launch

     Winner: “You said… we listened” - Australian Launch of iBGStar® Blood Glucose Meter" - Sanofi Diabetes       

PR Campaign

     Winner: "Urging globetrotters, health professionals and travel consultants to prioritise travel health" – bioCSL with VIVA!Communications   

Sales Representative

     Winner: Louise Robertson - Pfizer Australia 

Sales Team

     Winner: Warner Chilcott - Menarini Australia        

Specialist Representative

     Winner: Helen dela Cruz  - bioCSL – Vaccines 

Young Achiever

     Winner: Luke Sawtell – sanofi-aventis 

Pharmacists' Choice for Outstanding Pharmaceutical Company

     Winner: Apotex Australia

GPs' Choice for Outstanding Pharmaceutical Company

     Winner: Novartis Pharmaceuticals Australia  

Australian Life Sciences Innovation  

     Winner: "Point-of-care test for monitoring CD4 T-Cell counts, enabling art therapy to be accessible to every HIV patient" - Burnett Australia  

Best Advertisement 

     Winner: "Zeldox" – Pfizer with GHG 

Best Public Health Initiative 

     Winner: "Prevenar 13" – Pfizer Australia with saatchi & Saatchi 

Community Programs 

     Winner: “Know your own skin” – Leo Pharma with Sudler & Hennessey, Hill and Knowlton Strategies, In Vivo 

Digital Award 

     Winner: "Zoely" – MSD with Affinity 

Education 

     Winner: "mCRC:CARE eLearning programme for nurses"- Roche Australia with Health Interactions. 

Excellence in Patient/Customer Support 

     Winner: "Haemophilia Portfolio" – Pfizer Australia

GPs Choice for Outstanding Pharmaceutical Company 

     Winner: Pfizer Australia 

Innovation 
     Winner: "IHearYou" – Blamey & Saunders Hearing 

Marketing Campaign 

     Winner: "CoPlavix" – sanofi with Saatchi & Saatchi 

New Product/Brand launch 

     Winner: "Actonel" – sanofi with McCann Health 

Outstanding Contribution to Industry  

     Winner: Mitch Kirkman 

Pharmacists Choice for Outstanding Pharmaceutical Company 

     Winner: Apotex 

PR Campaign 

     Winner: "Pneumovax 23" – CSL Biotherapies with VIVA! Communications 

Sales Representative 

     Winner: Monica Kempson – Pfizer 

Sales Team 

     Winner: Warner Chilcott 

Specialist Representative 

     Winner: Selwyn Verhouven – Pfizer Australia 

Young Achiever 

     Winner: Nicole Chang - Apotex  
     Winner: Adam Dubrich – Apotex 

Best Public Health Initiative 

Winner: "TIME Program" sanofi-aventis with Pretium 

Best Single Advertisement 

     Winner: "Everything Else Can Wait" St Johns First Aid with Sudler & Hennessey Sydney 

Community Programs 

     Winner: "Fostering the Next Generation of Researchers" CSL Limited 

Education 

     Winner: "Insulin Leadership Summit" sanofi-aventis with Vivacity Health 

Excellence in Customer/Patient Support 

     Winner: "Accu:Chek Sweet Talk: My Life with Diabetes" Roche Products with Ogilvy Healthworld 

GPs Choice for Outstanding Pharmaceutical Company 

     Winner: Pfizer Australia 

Innovation Award 

     Winner: "Leading the Acid Resistance" Janssen-Cilag with Ward6 

Marketing Campaign  

     Winner: "Aricept: Rational Explanation HCP campaign" Pfizer Australia with McCann Healthcare 

New Product/Brand Launch Award 

     Winner: "Circadin: Sleep Well. Live Well" by Neurim Pharmaceuticals with et al Health Communications 

Pharmacists Choice for Outstanding Pharmaceutical Company 

     Winner: Boehringer Ingelheim 

PR Campaign 

     Winner: "Travelling Back Home?" sanofi Pasteur with Hill & Knowlton 

Sales Representative of the Year 

     Winner: William Griffiths - CSL Biotherapies 

Sales Team of the Year 

     Winner: The National Warner Chilcott Team 

Specialist Representative of the Year 

     Winner: David Hooke, Pfizer 

Young Achiever of the Year 

Winner: Sarah Coleman - sanofi-aventis 

Sales Representative of the Year  

     Winner: Selwyn Verhouven – Pfizer Australia 

 
Aspiring Representative of the Year  

     Winner: Jonathan D’Armour – Pfizer Australia 

 
Specialist Representative of the Year 

     Winner: Lina Merkel – sanofi-aventis 

 
Sales Manager of the Year 

     Winner: Alison Pringle – Pfizer Australia 

 
Sales Team of the Year 

     Winner: The National Warner Chilcott Team 

 
Education 

     Winner: "REACT Active Learning Module" - Merck Sharp and Dohme Australia and Adrenalin Strategics 

 
Learning & Development 

     Winner: "Catalyst - Developing our Sales Leaders" sanofi-aventis 

 
PR Campaign 

     Winner: "Champix: Cost of Smoking" by Weber Shandwick for Pfizer Australia 

 
Innovation 

     Winner: "Cardiovascular Disease Risk Screening Kiosk Program" by Lifeblood for Pfizer Australia 

 
Excellence in Patient/Customer Support 

     Winner: "Lucentis Patient Support Program" by Atlantis Healthcare for Novartis Australia 

 
Marketing Campaign 

     Winner: "Health Assist" by Merck Sharp & Dohme Australia 

 
Product Launch 

     Winner: "Zaditen - Powerful defense against allergy eyes" by Ward6 for Novartis Pharmaceuticals 

 
Best Advert 

     Winner: "Molicare Mobile - Features you'll want to show off" by ward6 for Paul Hartmann 

Pharmacists Choice Award for Outstanding Pharmaceutical Company 

     Winner: sanofi-aventis 

GPs Choice Award for Outstanding Pharmaceutical Company 

     Winner: AstraZeneca 

Aspiring Representative of the Year Award 

     Winner: Scott Brunelle - Pfizer Australia 

Sales Manager of the Year Award 

     Winner: Geoffrey Allars - Sanofi-Aventis 

Sales Representative of the Year Award 

     Winner: Julia Green – Innovex 

Specialist Representative of the Year Award 

     Winner: Felicity Young - Sanofi-Aventis 

Sales Team of the Year Award 

     Winner: Primary Care Team - CSL Biotherapies 

Customer Focus of the Year Award 

     Winner: Verve Patient Support Programme - Atlantis Healthcare for Astra Zeneca 

Marketing Campaign of the Year Award 

     Winner: 'Spotlight on Cholesterol' - Lipitor DTC Campaign by Sudler & Hennessey for Pfizer Australia 

Innovation Award 

     Winner: 'CAPTURE' - Aesir Phramcaceutical Consultants for Pfizer Australia 

Product Launch Award 

     Winner: Lucentis Ranibizumab – Novartis 

Best Advert Award 

     Winner: Menevit Designed for Male Fertility - by Ward 6 for Bayer Australia 

Education Award 

     Winner: 'Bridging The Gap' Practice Nurse Program - Lifeblood for Pfizer 

Learning & Development of the year Award  

     Winner: 'myCareerPath' - Novartis 

Pharmacists Choice Award for Outstanding Pharmaceutical Company of the Year 

     Winner: Alphapharm 

GP's Choice Award for Outstanding Pharmaceutical Company of the Year 

     Winner: Astra Zeneca 

Aspiring Representative Award 

     Winner: Martin Erichsen (Novartis) 

Sales Manager Award 

     Winner: Rajeev Sethi (Innovex) 

Sales Representative Award 

     Winner: Selwyn Verhouven (Pfizer) 

Specialist Representative Award 

     Winner: Sue Adams (Novartis) 

Sales Team Award 

     Winner: CSL Primary Care Team 

Customer Focus Award 

     Winner: Pfizer / Ogilvy Healthworld – Champix 

Marketing Campaign Award 

     Winner: Bayer Schering / WARD 6 – Levitra One Word 

Innovation Award 

     Winner: BMS – Clinical Support Team 

Product Launch 

     Winner: CSL – Gardasil 

Best Advert 

     Winner: Bayer Schering / WARD 6 – Levitra 

Education Award 

     Winner: Wyeth – Time Efficient Mental Health Education Program 

GP’s Choice Award for Outstanding Pharmaceutical Company 

 
     Winner: Pfizer 

Pharmacist’s Choice Award for Outstanding Pharmaceutical Company 

 
     Winner: Alphapharm 

Sales Manager of the Year 

     Winner: Susan Girke (Novartis) 

Aspiring Representative of the Year 

     Winner: Carmel Cucinotta (Innovex) 

Sales Representative of the Year 

     Winner: Janne Redman (Novartis) 

Specialist Representative of the Year 

     Winner: Kylie Dunne (Novartis) 

Sales Team of the Year 

     Winner: Richard Ward & the Primary Care Sales Force (CSL) 

Product Launch  

     Winner: Pfizer / Grey Healthcare – Caduet 

Customer Focus Award 

     Winner: CSL / Communovate – Epipen 

Marketing Campaign Award 

     Winner: GSK Consumer / Ogilvy Healthworld - Panadol 

Innovation Award  

     Winner: Baxter Healthcare / Max Power Consulting – Paediatric IV Fluids Virtual Advisory Board 

GP's Choice Award for Outstanding Pharmaceutical Company of the Year 

     Winner: Pfizer Australia

Innovation Award 

     Winner: Glucobay - Bayer / Medicus 

Customer Focus Award 

     Winner: Breakfree - Merck, Sharp & Dohme / Atlantis Healthcare 

Product Launch Award 

     Winner: Novartis Stalevo 

Marketing Campaign 

     Winner: Adalat OROS - Bayer / Medicus 

Marketing Research Award  

     Winner: An Exploration of GPs Relationship with Advertising - Looking Glass Research 

Aspiring Representative 

     Winner: Tim Buckley - Sanofi-Aventis 

Sales manager of the year 

     Winner: Peter Sharpe - Novartis 

Sales representative of the year  

     Winner: Michael Baker - Pfizer Consumer 

Pharmaceutical professional representative of the year 

     Winner: Andrea Mastrogiannis - Novartis 

Sales team of the year 

     Winner: Katerina Kouridakis & the Novartis VIC/TAS Team 

Product Launch Award

     Winner: Elidel Launch - Novartis Pharmaceuticals Australia 

Customer Focus Award

     Winner: Ken Lawrie - Sanofi-Aventis 

Innovation Award

     Winner: Omnus Online Education Program - Sanofi-Aventis 

Marketing Campaign 

     Winner: Lipitor Institute - Pfizer Australia 

Pharmaceutical Professional Representative of the Year 

     Winner: Michael Kahl - Sanofi-Aventis 

Aspiring Representative

     Winner: Toni Frost - Sanofi-Aventis 

Sales Manager 

     Winner: Catherine McCaffrey - Pfizer Australia 

Sales Team

     Winner: Paragon District Team, NSW - Pfizer Australia