PRIME Awards continues to recognise and celebrate excellence within healthcare communications and the Australian pharmaceutical and life sciences industry.
As always, PRIME looks to share the successes across the industry and recognise brilliant, out of the box thinking and stellar results.
2020 FINALISTS & WINNERS
Best Public Health Initiative
The Continuity of Care Collaboration – Pathology Awareness Australia, Medicines Australia & London Agency – WINNER
Women with MS – Biogen & Orchard – HIGHLY COMMENDED
The Big O – Amgen
Hydroxychloroquine GP Campaign – MedicalDirector
Corporate Social Responsibility Award
Amgen Scholars – Amgen
Showcasing the ground-breaking contributions of Australian women in STEMM – AbbVie, Franklin Women & Palin Communications – WINNER
Rare Disease Day 2020 – Reframing Rare – Sanofi Genzyme & VIVA! Communications
Epichem lab coat heroes donate hand sanitiser to community during COVID-19 shortage – Epichem
Excellence in Patient or Customer Support
Altogether You – Novartis & Zest Healthcare Communications – HIGHLY COMMENDED
CSLB Cares Subcutaneous Immunoglobulin Patient Support Program – Aesir Health & CSL Behring
NERLYNX Patient Support Program – Specialised Therapeutics & Pharmacy Phusion – WINNER
Simple Steps – Sanofi-ADEA, Vivacity Health & Alfie
Zoladex Direct – AstraZeneca
Fabry Genetic Screening Service – Sanofi Genzyme & MyDNA Life
Best Use of Data or Insights
Osteoporosis: The Hidden Issue – Amgen & Orchard – HIGHLY COMMENDED
Lung Cancer Search & Rescue – Lung Foundation Australia, LIFE Agency (an opr company) & AstraZeneca – WINNER
Implanon NXT – MSD, Paper & Spark and ADG
Launch of the Year
Australian IMFINZI PACIFIC Launch – AstraZeneca
Eisai Oncology – Liver Cancer Launch – Eisai – WINNER
Excellence in Education
Critical Consultations in Osteoporosis – Amgen & Med Ed Matters – WINNER
Rethink Obesity Webinar Series – Novo Nordisk & Ogilvy Health
GBMA Education – Generic Biosimilar Medicines Association & Arterial Marketing
Fabry: Hereditary Disease Podcast – Sanofi-Genzyme & Alfie
NGO of the Year
Lung Foundation Australia – WINNER
Pink Hope – HIGHLY COMMENDED
Therapeutic Guidelines Limited
One in Five
Creativity in Communication – HCP
Galvus: A patient journey – Mylan Health & Showoff Group
Vision – The Beovu Gallery – Novartis & Ward6 – WINNER
Look Deeper – Actelion & Ogilvy Health
Creativity in Communication – Consumer
See What’s Next Campaign – Novartis & Ward6
The Down Low – MSD and Paper & Spark
Expert Advice When It Matters Most – RACGP & Orchard & Benedictus – WINNER
Marketing Innovation Award
Vision – The Beovu Virtual Gallery – Novartis & Ward6 – WINNER
Implanon NXT – MSD, Paper & Spark and ADG
Marketing Campaign of the Year
Galvus: A patient journey – Mylan Health & Showoff Group
Your Words Matter – MSD & Vivacity Health – WINNER
Sales Team of the Year
Neurology Sales Team – Eisai
Pharmacy NSW/ACT – Mylan
Oncology Sales Team – Eisai – WINNER
Sales Representative of the Year – Primary Care
Amy Muldoon – Amgen – WINNER
Aleksandra Sotirovska – Mylan
Sales Representative of the Year – Specialty Care
Elinda Spedding – Amgen
John Karahalios – Biogen
Georgina Sampson – Biogen – WINNER
Fatima Herrero – Biogen
GPs’ Choice: Pharma Company of the Year
Pfizer
MSD
Boehringer Ingelheim – WINNER
GSK
Pharmacists’ Choice: Pharma Company of the Year
AstraZeneca – WINNER
Mylan
Pfizer
Mundipharma
Sustained Excellence
MS Alliance Program – Biogen & Partizan Worldwide – WINNER
Iron Matters – Vifor Pharma & Hahn Healthcare
Insulin Leadership Summit – Sanofi & Vivacity Health
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